Jobioz – The Future of Job Hunting?


Lately we’ve been seeing a bit of buzz on our social media channels surrounding a new, online job site called Jobioz. Initially we didn’t take too much notice since we’ve both just been taken out of the job-hunting pursuit (read about Blake’s new job and stay tuned for Nicole’s announcement!). However, a friend reached out to us about the site and since we know how hard finding a job can be for newly graduated young professionals, we decided to delve in a little deeper. Thanks to a virtual interview with our contact, Samantha, we were able to find out a ton more info about this new site spearheaded by SDSU students (our alma mater!).

Jobioz

What is Jobioz?

For starters, Jobioz is a website where college students can host a multimedia portfolio, and search and apply for jobs and internships. The idea behind it is to empower students to tell their story in their own way so that employers know the value that the applicant can bring to the company.

Can you tell us anything about the pool of recruiting companies at this time?

Though we are not officially announcing just yet which companies we will have on the platform, we have at least thirty employers right now interested in trying out the platform when it launches. The companies range from startups and family-owned businesses to national corporations, as well as third-party recruiters and HR specialists. We are starting with businesses in San Diego and Los Angeles, with plans to expand further. We’re confident that we will eventually be able to offer students job openings from some of the top entry-level employers in the country.

How is it different from LinkedIn or other online resume sites?

Jobioz is a multimedia portfolio platform. With Jobioz, students will be able to showcase videos, graphics, photographs and past products on their portfolio to give employers a better sense of all that they have done. For instance, if a student studies abroad, goes on a volunteer trip, or does pro bono work for a nonprofit, a resume cannot capture or convey the value that those experiences can bring to a company. But, if you could post a video introducing yourself and how you built a well in Ghana or was immersed in Spanish culture while studying in Spain for an entire year, employers are going to be able to better understand who you are and what you’ve done.

The fact that Jobioz allows for additional information to be presented in an interactive way makes so much sense to us. In marketing and PR we see big themes of wanting to engage the audience and there’s no better way to do that than showcase images and videos alongside an appealing color palette (I mean, I’m sure we’ve all Pinned a “new fun look” for our resumes we’ll eventually get around to).

Jobioz Funders

Another current trend that Jobioz is following is starting their venture by crowdfunding the startup. When asked the thought process behind this choice Sam replied:

Jobioz is a very lean startup. Most of us are working two or three other jobs to fund this business, some even while taking a full load of classes or working a full-time job. We love what we do and know that Jobioz is going to help a lot of students find jobs and internships–but we need a little help. We are trying to raise $30,000 on Indiegogo to fund the final stages of development. We’re offering some awesome perks, like a lifetime subscription to the pro version of Jobioz, and some fun ones too like a homemade chocolate chip cookie dough cheesecake. AND when we get to $5,000 we’re going to do something special for our contributors (stay tuned to find out!).

So, be sure to check Jobioz out and contribute to their Indiegogo campaign so they can help you find your next career! Would you be interested in trying a service like Jobioz?

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Young Professional Series: Laura Peterson


Today is the third installment of our Young Professional Series (you can see the others here and here)! This interview is with Laura Peterson, a close friend (who Blake has known since pre-school) and K-12 teacher with a passion for education.

me wine tasting

What is your favorite thing about being a teacher?

My favorite aspect about teaching is getting students excited about school and inspiring them to be life-long learners.  I love helping students become more confident in academic areas that they previouslystruggled with and motivating them to succeed. As a teacher, I get the opportunity to positively influence students’ lives and to see the progress they have made over the school year.  The best thing about teaching is that you get paid for doing what you truly love.

How do you think you have to build a “brand” around yourself, to show administration, the kids, the parents? How does this brand/persona change with each of these people (markets)

As a young teacher in this unfavorable education job market, it is very hard to find a stable, full-time, high paying teaching job.  However, I have found that I am able to “brand” myself by showcasing my strong attributes and being assertive both in an interview and job setting. I make sure to go out of my way to get to know other faculty, especially the veteran teachers and administration, so they know I am a “team player” and ready to help out as much as possible. I also make sure I am very fun and caring towards my students so that they will want to report back to their families with positive feedback about my teaching. As for parents, I make sure they feel welcome and know that there is open communication to meet with me and share their thoughts and concerns about their child.

What’s the hardest thing about finding a teaching job right now? How do you stay positive in your search?

Due to severe budget cuts and teacher layoffs over the last few years, I have struggled with finding a permanent teaching job, which can be very disheartening at times. Teaching is my passion, therefore, I try to stay positive and remind myself that all the applications were worth it and that I will ultimately land the perfect job I want. Even though it is not ideal, I do feel that each part-time job and tutoring position I have taken over the years was still building my resume, adding to my overall experience, and making me more valuable for when the right job comes around.

Have you seen similar difficulties out there when you’re job hunting? How do you stay positive?

A Recap of IPRRC


Last week, I ventured to Miami for the second year in a row to present research at the International Public Relations Research Conference. IPRRC brings practitioners and academics together in order to share and advance the latest PR research. Unlike other conferences, IPRRC is made up of informal roundtable sessions where the presenters can share their research, then discuss it with a fairly small group of people. This facilitates conversation among practitioners, faculty and grad students and often leads to new ideas and collaborations.

SDSU had a great group of representatives in Miami!

SDSU had a great group of representatives in Miami!

With three very full days of presentations, I was pretty exhausted by the time I got to my own presentation (the very last session!). Luckily, it’s a very positive environment and there didn’t seem to be any judgment as I tripped over my words a few times. In fact, everyone was very kind and encouraging, just like they were last year.

IPRRC really has something for everyone in PR, as you can see in the program. If you are a practitioner, you are sure to find presentations relevant to your practice. If you are an academic, you are sure to find presentations relevant to your research interests. Right now, I’m both, and I found both.

Social media was one of the most popular research topics. From best practices to ethics to creating dialogue to measurement, there was a ton of discussion about social media. My paper was also related to social media, but focused on new PR professionals and why they are often the ones to take on social media tasks. If the topic interests you, go read my thesis! Haha… I know that won’t happen, but if you want a shortened version, I’d be happy to chat about it!

I Can’t Keep Calm…


I GOT A JOB

Yup, you read that right! I landed myself a job!

If you’ve followed Masters of What? for any time at all, you’ve learned that ever since snatching up that MBA I’ve been furiously searching for my “Big Girl Job” (you can read more about my pursuit in some past posts). But today I’m here to reveal that starting Monday I’ll be a full-fledged team member at Red Door Interactive.

Doing what, you ask? Well, I will be the newest member of their Cross Channel Marketing team as a Social Media Coordinator working with some great clients and helping on some exciting social campaigns (you can check out some of RDI’s clients and past campaigns on their site).

So, enough about me. Let’s turn this back to a new-pro, business learning situation. How did I land such a sweet job with a killer company? Internships. That’s right folks, all those internships you’re looking at PAY OFF!

If you’ve done your appropriate online-stalking of my LinkedIn profile you know that I spent the Summer of 2011 as an intern at Red Door. Well, as of January 2013, I was back as an intern (albeit in a slightly different role as social media intern). So, make sure you’re always keeping your eye out for available opportunities and staying in contact with past connections – that’s how I even found out RDI needed someone in their social department (thanks, Anne!).

Want to start your career at RDI? They’re looking to fill a few positions. If you know a stellar Senior Paid Search Specialist or a Senior Interactive Copywriter, be sure to send them the lead.