This post may be making it up a bit late today but I’m still in a New Orleans-work-conference-hangover-daze. Basically, this is the first week back from a week stay in NOLA, exciting right?
The backdrop for our conference.
To say the least, I was pretty stoked. This was the first time I was invited as part of a job to leave the state (AND BE PAID FOR IT!). So, off I went to the ASBDC 2012 Conference in New Orleans to learn about all things marketing and how to apply it to help my organization. While attending various sessions (and getting tons of free swag) I learned a few things about conference attendance:
1). Make your presentation INTERESTING!
Especially if your session is scheduled for 8 hours (*Ahem*, Google Training Day, *cough*) no matter how cool your swag is, I will fall asleep and resort to scanning my social media channels if your resonation is not interesting! If I can learn more about how to apply your product by Googling you, you’ve failed.
Free food and swag can keep me interested for a while but not forever!
However, I will give shout-outs to Eric Spellmann (@ericspellmann) for his fantastic presentation on the “12 Mistakes on Small Business Websites” and to Herb Lawrence (from @asbtdc_asu) who presented on how to utilize social media to engage both consumers and businesses.
2). Don’t bring up the main competitor.
If you are presenting to a national organization don’t use their main compeitor as an example…I would’ve thought that was common sense.
The entire time. I met a new co-worker that is stationed at one of my office’s satellite centers who I connected with and had so much fun with – I even gave her a mini Twitter schooling (follow @katienino and get her up to speed on all things Twitter!). I met incredibly helpful people that I will be in contact with regularly.
Networking even allowed me to be mentioned on a different blog, check out my little mention here and as a plug for Jimdo and their SmallBizRocket initiative, if you need a website, these boys can help you out!
4). Get out of the “Conference Mode”
Of course I had to hit Bourbon street and go on a few tours! This is the time where I really connected with coworkers and met a few nice people along the way (some of which even invited me back to visit their home in the future).
Baby alligators are somewhat squishy. Hold one if you have the chance!
Yes, there was a baby goat on the street that I got to hold. This is the face you make when the baby goat you’re holding tries to jump from your hands.